Warrior Hunt

Some projects are more than campaigns—they’re personal.
When we at Brands Bully got the call to work on Warrior Hunt, we knew it wasn’t just another show. It was a calling. A call to build something that resonates far beyond screens—a platform for real fighters, real grit, and real stories.

At the heart of it were two powerful minds: Suniel Shetty, an icon who’s lived the warrior spirit his whole life, and Mohamedali Budhwani, a visionary entrepreneur with an idea big enough to shake the fitness world.

Turning a Vision into a Movement: The Story Behind Warrior Hunt

Every once in a while, a project comes along that’s bigger than branding. Bigger than views, impressions, and numbers.
It’s about movement.
It’s about purpose.
And for us at Brands Bully, Warrior Hunt was exactly that.

Warrior Hunt wasn’t born as just a fitness show.
It was born from a passion for resilience, for inner strength, and for telling the untold stories of warriors around the world.

Spearheaded by Mohamedali Bhanwady, a visionary entrepreneur with a love for martial arts and human endurance, the concept brought raw grit and empowerment to the forefront. But what brought it to life was the presence of none other than Suniel Shetty—a man who has lived the warrior lifestyle on and off screen for decades.

Together, they had the concept. Now, it needed a voice. That’s where we stepped in.

Establish Warrior Hunt as a powerful, global fitness and combat reality brand. Position the show as more than entertainment—something that speaks to courage, discipline, and resilience.
Amplify the presence of Suniel Shetty and Mohamedali Budhwani as the faces of the movement. Leverage their authenticity, reach, and influence to create trust and authority around the concept.
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Create massive pre-launch and post-launch digital buzz across key platforms. Drive visibility through teasers, trailers, countdowns, influencer tie-ins, and media placements.
Build a loyal, engaged warrior community online. Spark conversation, invite participation, and empower audiences to share their own warrior stories.

The Challenge: Turning Grit Into Global Buzz

When we first met with the Warrior Hunt team, it was clear: this wasn’t a regular content campaign.
It needed to feel alive. It needed to inspire.
And it needed to reach across borders, cultures, and platforms.

So, we asked ourselves:
How do you take a raw, powerful idea like this and make it echo around the world?

Our Strategy: Building the Warrior Brand

We approached this with one mindset: Don’t just promote it—believe in it.

Here’s how we brought it to life:

Brand Identity & Voice
We helped craft a brand tone that reflected grit, humility, and fearlessness. From visual language to copy, everything aligned with the show’s warrior spirit.
Digital Rollout & Social Campaigns
We created high-impact teaser videos, countdown content, and community-driven posts that built anticipation across platforms like Instagram, YouTube, Twitter, and LinkedIn.
Influencer & Athlete Collaborations
Real warriors deserve real voices. We brought onboard fitness influencers, MMA fighters, and lifestyle creators to share, support, and challenge their audiences through the Warrior Hunt lens.
Global PR & Awareness
Using a mix of digital PR, podcast features, and strategic media placements, we extended Warrior Hunt’s reach far beyond India—touching fans in the Middle East, Southeast Asia, and North America.
Community Engagement
We didn’t want followers—we wanted believers. So we launched warrior challenges, user-generated storytelling, and behind-the-scenes content to bring people into the journey.

“Warrior Hunt is more than content. It’s a cause. Brands Bully didn’t just push a campaign—they captured our mission and ran with it like it was their own. I couldn’t have asked for a better team to walk this path with.”

Suniel Shetty

Host

Conclusion

Within weeks, the numbers told one part of the story—millions of views, worldwide impressions, and an army of passionate fans. But more importantly, we saw people connecting. Sharing. Believing.